The digital marketing world agrees that a professional services firm’s website needs an update every three years. Keeping that schedule allows for upgrades in web design, technology, and website performance. So however upsetting this statistic may be, accepting it is the first step in creating and maintaining a successful site. The second step is figuring […]
Your Company Might Need a New Website
Business owners take pride in their storefront. They order nice signage, hire landscapers, and make sure their windows are clean. So why do business owners let their websites fall into disrepair? Your website is your digital storefront. It is a customer’s first impression of you online. Many customers even find businesses online before they ever […]
3 Tips for Teleworking When You’re Not Used to It
Many of you have found yourselves suddenly teleworking. While working from home may have been a luxury that happened from time-to-time before, it’s now part of daily life. At least for the next several weeks. Since the Move Digital team works from home regularly, we thought we’d share 3 tips for teleworking to make yourself […]
How to Find All The Profiles For Your Social Media Audit
We have established the importance of a regular social media audit. To recap: What is a Social Media Audit and Why Do You Need To Do One? Now we are working our way through all of the information you need to conduct this audit. And making no excuses on much work it will take. Keep […]
Measuring Your Social Media Marketing Strategy Goals
Remember those goals you set for your social media marketing strategy? To jog your memory, go here: Social Media Marketing Strategy Goals: Setting Yourself Up For Success Now it’s time to figure out how to measure them! Think of your strategy like a new recipe… you have to measure the ingredients to make sure the […]
Facebooks Data Breach and What to do About It
You may have heard, recently, about the Facebook data breach affecting over 50 million people. If you were one of those affected by the breach, Facebook logged you out of your account. You should have received a notification on the top of your newsfeed about what occurred. Facebook has also confirmed that third-party sites (websites […]
6 Tools to Measure Instagram Hashtag Performance
Hashtags can play a crucial role in your Instagram business strategy. You might be rolling your eyes right now at a blog devoted to hashtag performance, but hear me out. Hashtags can – help content be found track a conversation discover user-generated content track ad and branding opportunities They are useful and, dare I say necessary, in […]
Why Your Business Should Be Creating Video Content on Social Media
We talk about creating video content on social media a lot. Like, a whole lot. And for good reason. And if you’re still not creating video content, it’s time to reconsider. Videos work! Video content on social media is more memorable (43%) in comparison to text (18%) and images (36%). 53% of people want to see […]
Tips to Improve Your Social Media Photos
The human brain processes visual data much faster than text. In fact, it processes this visual information about 60,000 times more quickly! Even more important than that, we humans can recall information we’ve seen better than news we’ve heard. Why is that important in social media? We’re glad you asked! Tips to Improve Your Social […]
Shooting Your Own Facebook and Instagram Videos for Business
Are you still apprehensive about making a video to use on Facebook or Instagram? Then this is the post where we spill all our secrets. Once you read this, you’ll know exactly what we tell our clients and class attendees. It’s important to note that this is advice for the videos that fall outside the range […]
Our Best Facebook and Instagram Video Advice for Businesses
We can’t ignore the video that fills our news feeds. And it’s pretty obvious we don’t want to! People are posting 75% more videos on Facebook than they did a year ago. With 8 billion average daily video views from 500 million users, it’s what everyone wants to see. Look at these stats – Videos now make […]
4 Tools to Make Employee Engagement Easy
Employee advocacy can affect your bottom line in a positive way! Sales and prospecting are shown to increase when employees are connected and use social media. 72% of salespeople that use social media as part of their sales process outperform their peers and exceed their quota 23% more often. Brand messages get re-shared 24 times […]