LinkedIn is a powerful social tool and provides a great opportunity for businesses to establish thought leadership with their target audience.
Yet, many businesses struggle using the “world’s largest professional social network”.
Read digital marketing and social media marketing articles and blogs written by Laurie Heard, President at Move Digital Group.
By Laurie Heard
LinkedIn is a powerful social tool and provides a great opportunity for businesses to establish thought leadership with their target audience.
Yet, many businesses struggle using the “world’s largest professional social network”.
By Laurie Heard
Social media can be a powerful tool. It helps businesses establish thought leadership, generate leads, retain customers, and build reputations in tough markets.
By Laurie Heard
Did you know that 73% of executives don’t believe that marketers are focused enough on results?
By Laurie Heard
Bill Belew is a content marketing, social media trainer and professional speaker. In 2013 he taught a Marketing with Social Media MBA course at a university in San Jose, the heart of Silicon Valley.
He wrote about his students’ experiences with blogging at What Happens to Your Traffic When You Stop Writing at Your Blog?
As part of their class, his students each started a blog and tracked its performance using Google Analytics.
The outcome?
By Laurie Heard
Have you ever wondered how some people seem to have enough time to accomplish everything that they want to? Do you seem to rush from task to task and never seem to finish anything?
By Laurie Heard
You probably suspect that social media can be an important part of your accounting firms marketing. Otherwise, you wouldn’t be reading this blog. Social media can give your brand followers and help drive website traffic!
By Laurie Heard
You may have heard that business blogging is a critical part of a modern marketing strategy.
But how frequently does your business need to publish content to really see a return in your marketing efforts?
By Laurie Heard
It’s important that visitors to your website have a positive experience.
Why?
According to the 2014 B2B State of Procurement, 94% of B2B buyers report that they conduct online research before purchasing a business product.
If you’re not providing an excellent online experience, those important visitors may leave and never return.
By Laurie Heard
Great marketing skills are attained through experience and proper training. Social media should be no different.
Social media training for business is available, affordable, and may be just the right fit for you.
But is it?
By Laurie Heard
It’s no secret. We love Facebook for getting the word out about our clients products and services.
If you are a business owner or a marketer and you are still doubtful about the impact of Facebook advertising for your business, read below for why you should be advertising on Facebook.
By Laurie Heard
If you are like me, you put a lot of time and effort into researching and writing your blog posts. You want to make sure that someone sees your work!
By Laurie Heard
Blogging can be a valuable tool for marketing your business. It helps you engage with customers and ultimately, make their lives easier.
If you’re not blogging, it’s time to get started! Or, you may risk getting left behind.
In fact, marketers who have prioritized blogging are 13x more likely to enjoy a positive return on their investment.
If you need a bit of inspiration, here are the top benefits of business blogging for marketing.