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Move Digital Group

Move Digital Group

Web Design, SEO & Social Media - Huntsville, AL

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Blogs by Laurie Heard

Read digital marketing and social media marketing articles and blogs written by Laurie Heard, President at Move Digital Group.

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How to Know if Your Social Media Marketing is Working

January 28, 2021 By Laurie Heard

Have you ever created and shared great social media content only to realize you don’t know how to prove its worth to others? In social media marketing, it is all too easy to rely on instincts and knowing other people don’t quite understand what you do all day. But that is no way to grow […]

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Social Media Blogs You Should Be Reading

November 3, 2020 By Laurie Heard

In Greek mythology, there is a serpent-like monster called “Hydra” that is said to have nine heads. According to legend, if you cut one of its heads off, it will grow two more in its place. That is what it feels like to work in social media. The landscape of digital marketing is ever-changing and […]

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Move Digital Group Launches New Client Websites

August 18, 2020 By Laurie Heard

Within the past month, Move Digital Group has launched two new websites for clients Keel Point and Ashlee Grove & Associates. While each website was built according to the clients’ specific needs, Move Digital Group ensured that each site had up-to-date SEO capabilities and clear, cohesive branding. See the visual transformation of both websites below. […]

Free neon sign

The Biggest Lie in Social Media (Answer – That it’s Free)

June 7, 2020 By Laurie Heard

There is a big social media lie out there. You’ve heard it. We’ve all heard it. It’s that social media is free. And if you are trying to make social media 100% free, you might as well forget about using it to build your brand awareness, generate sales or leads, increase website traffic, or be […]

5 of the Biggest Social Media Mistakes We STILL See

5 of the Biggest Social Media Mistakes We STILL See

October 29, 2019 By Laurie Heard

Social media has evolved hard and fast over the last 12 years. And during that time, businesses have embraced social media because it’s “free” and (some say) easy. Let me stop you right there. Free and easy does not mean it helps your business or that anyone will even see it. Even worse are the […]

The Everything Guide to Creating a Social Media Marketing Strategy

The Everything Guide to Creating a Social Media Marketing Strategy

July 23, 2019 By Laurie Heard

They say that “planning is key to success”. In social media, EVERYTHING should start with a plan! That’s why you need a social media marketing strategy. The Everything Guide to Creating a Social Media Marketing Strategy Your strategy is an on-going project, with many steps to complete. But trust us, it’s the best thing you […]

Keeping Your Social Media Marketing Strategy Current When Everything is Changing

Keeping Your Social Media Marketing Strategy Current When Everything is Changing

July 15, 2019 By Laurie Heard

When it comes to your social media marketing strategy, the last step is making sure all of the other steps work! Seems simple enough. So far you’ve… Set realistic goals Audited all of your social media Set up ways to measure success Researched who you’re talking to and what they want to see Created the […]

Planning the Perfect Content for Your Social Media Marketing Strategy

Planning the Perfect Content for Your Social Media Marketing Strategy

June 26, 2019 By Laurie Heard

So far, we’ve worked through the steps of creating a brand new and amazing social media marketing strategy for your business. And each step has been paving the path towards completing that strategy. Now we decide what we’re going to put out there (content), which really is the most fun part. Think of all the […]

3 Things You Must Research for Your Social Media Marketing Strategy

3 Things You Must Research for Your Social Media Marketing Strategy

June 18, 2019 By Laurie Heard

Research! That might be a word you haven’t heard since college and all of those papers you had to write. Well, I hate to break it to you, but writing a social media marketing strategy is a lot like writing a college paper. You have to do your research to find vital information to make […]

Measuring Your Social Media Marketing Strategy Goals

Measuring Your Social Media Marketing Strategy Goals

June 11, 2019 By Laurie Heard

Remember those goals you set for your social media marketing strategy? To jog your memory, go here: Social Media Marketing Strategy Goals: Setting Yourself Up For Success Now it’s time to figure out how to measure them! Think of your strategy like a new recipe… you have to measure the ingredients to make sure the […]

Creating a Social Media Marketing Strategy Starts With an Audit

Creating a Social Media Marketing Strategy Starts With an Audit

June 4, 2019 By Laurie Heard

When creating your social media marketing strategy, you have to take inventory of what you currently have to work with. But sometimes…. you get a surprise!! Oh, didn’t know your co-worker set up an Instagram page for the IT Group? How about that your boss let his daughter create a company Snapchat? These scenarios can […]

Social Media Marketing Strategy Goals: Setting Yourself Up For Success

Social Media Marketing Strategy Goals: Setting Yourself Up For Success

May 28, 2019 By Laurie Heard

It’s time to set goals. For your social media marketing strategy. It’s not hard, but it does require you to put your thinking cap on and ask the tough question: What do you want your social media to do for your business? Once you answer this question truthfully (and “more followers” doesn’t count) you have […]

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Move Digital Group • Digital Marketing Agency in Huntsville, Alabama

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