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Man and woman fist bump in excitement about the new everything guide to creating a social media marketing strategy

The Everything Guide to Creating a Social Media Marketing Strategy

Social MediaBy Laurie HeardJuly 23, 2019

They say that “planning is key to success”. In social media, EVERYTHING should start with a plan! That’s why you need a social media marketing strategy. The Everything Guide to Creating a Social Media Marketing Strategy Your strategy is an on-going project, with many steps to complete. But trust us, it’s the best thing you…

leaf changing for the fall

Keeping Your Social Media Marketing Strategy Current When Everything is Changing

Social MediaBy Laurie HeardJuly 15, 2019

When it comes to your social media marketing strategy, the last step is making sure all of the other steps work! Seems simple enough. So far you’ve… Set realistic goals Audited all of your social media Set up ways to measure success Researched who you’re talking to and what they want to see Created the…

Planning the Perfect Content for Your Social Media Marketing Strategy

Social MediaBy Laurie HeardJune 26, 2019

So far, we’ve worked through the steps of creating a brand new and amazing social media marketing strategy for your business. And each step has been paving the path towards completing that strategy. Now we decide what we’re going to put out there (content), which really is the most fun part. Think of all the…

person researches social media marketing strategy on laptop

3 Things You Must Research for Your Social Media Marketing Strategy

Social MediaBy Laurie HeardJune 18, 2019

Research! That might be a word you haven’t heard since college and all of those papers you had to write. Well, I hate to break it to you, but writing a social media marketing strategy is a lot like writing a college paper. You have to do your research to find vital information to make…

measuring cups

Measuring Your Social Media Marketing Strategy Goals

News & InsightsBy Laurie HeardJune 11, 2019

Remember those goals you set for your social media marketing strategy? To jog your memory, go here: Social Media Marketing Strategy Goals: Setting Yourself Up For Success Now it’s time to figure out how to measure them! Think of your strategy like a new recipe… you have to measure the ingredients to make sure the…

Marketer writes out social media strategy on piece of paper

Creating a Social Media Marketing Strategy Starts With an Audit

Social MediaBy Laurie HeardJune 4, 2019

When creating your social media marketing strategy, you have to take inventory of what you currently have to work with. But sometimes…. you get a surprise!! Oh, didn’t know your co-worker set up an Instagram page for the IT Group? How about that your boss let his daughter create a company Snapchat? These scenarios can…

Successful social media strategy can feel like a lightbulb coming on.

Social Media Marketing Strategy Goals: Setting Yourself Up For Success

Social MediaBy Laurie HeardMay 28, 2019

It’s time to set goals. For your social media marketing strategy. It’s not hard, but it does require you to put your thinking cap on and ask the tough question: What do you want your social media to do for your business? Once you answer this question truthfully (and “more followers” doesn’t count) you have…

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How To Create Your Social Media Plan

Social MediaBy Laurie HeardFebruary 27, 2019

We blog (and talk) a lot about having a social media plan. IT’S IMPORTANT. That fact will never change. But we do concede that creating a social media plan can be tough if it’s not your full-time job. Or if you don’t have a team of people (like us) all working full-time to stay educated…

A digital marketer works at a computer using Move Digital Group's blog and marketing calculator to research their own marketing strategy.

Move Digital Group’s Top 5 Posts of 2018

News & InsightsBy Laurie HeardDecember 18, 2018

What did you enjoy most about 2018? Well, for starters, you really enjoyed reading our blogs, and for that, we say THANK YOU. Your time spent with us is greatly appreciated. Now, if you are anything like us (and we know you are!)… you probably thought to yourself at some point, “Self, I wonder what Move’s…

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Based in Huntsville, Alabama, Move Digital Group is a data-driven marketing agency. Our services include strategy, online marketing, and helping experts become more visible in their industry. 

We serve the legal, healthcare, accounting, finance, advisory, architecture, engineering, construction, and consulting industries.

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