Over the past 12 years serving professional service clients, I’ve seen social media undergo rapid and significant changes. Businesses have enthusiastically adopted social media because it’s perceived as “free” and “easy”. But let me interrupt you for a moment and clarify something. Just because social media is free and easy to use doesn’t guarantee it…
TLDR Summary (Too Long, Didn’t Read): Sustainability should matter to you because it matters to your current team and potential job candidates. By bringing meaning to your workplace through sustainability, recruiting new employees and retaining current team members will be easier. Inauthentic sustainability efforts can undermine your credibility and the impact of your recruiting campaign.…
When I started Move Digital Group ten years ago, I knew we had something special. It was the onset of widespread social media usage, and with our community’s boom on the horizon, Huntsville needed an agency like ours. Here we are ten years later, and it’s time to freshen up a bit. Our team has…
This week the Move Digital team is joining one of the largest online events for digital marketers: Ad World Conference 2021. Why Ad World Conference 2021? For three days, our team will have the opportunity to interact with over 135 speakers and 50,000 global attendees. The conference covers a wide range of topics, including content…
Have you ever created and shared great social media content only to realize you don’t know how to prove its worth to others? In social media marketing, it is all too easy to rely on instincts and knowing other people don’t quite understand what you do all day. But that is no way to grow…
In Greek mythology, there is a serpent-like monster called “Hydra” that is said to have nine heads. According to legend, if you cut one of its heads off, it will grow two more in its place. That is what it feels like to work in social media. The landscape of digital marketing is ever-changing and…
Within the past month, Move Digital Group has launched two new websites for clients Keel Point and Ashlee Grove & Associates. While each website was built according to the clients’ specific needs, Move Digital Group ensured that each site had up-to-date SEO capabilities and clear, cohesive branding. See the visual transformation of both websites below.…
There is a big social media lie out there. You’ve heard it. We’ve all heard it. It’s that social media is free. And if you are trying to make social media 100% free, you might as well forget about using it to build your brand awareness, generate sales or leads, increase website traffic, or be…
They say that “planning is key to success”. In social media, EVERYTHING should start with a plan! That’s why you need a social media marketing strategy. The Everything Guide to Creating a Social Media Marketing Strategy Your strategy is an on-going project, with many steps to complete. But trust us, it’s the best thing you…