It’s easier to keep a customer than to gain a new one. But in our business, we often have clients that lose sight of this and focus all their efforts on new customer acquisitions. For instance… Last summer, we ran a short social media campaign for a small, local company that led to 255 new…
LinkedIn is a powerful social tool and provides an excellent opportunity for companies to establish thought leadership with their target audience. Yet, many companies struggle to use the “world’s largest professional social network.” So, how can your company establish thought leadership on LinkedIn? Executives! Your executive team is your biggest brand advocate. With their LinkedIn networks…
Did you know that 73% of executives don’t believe that marketers are focused enough on results? Uh oh! Showing Your Boss More Than Just Results At Move Digital, we manage all sorts of social media campaigns with different goals and objectives. Regardless of the client’s campaign, there are four things that guide our reporting: GOALS…
Bill Belew is a content marketing, social media trainer, and professional speaker. In 2013 he taught Marketing with Social Media MBA course at a university in San Jose, the heart of Silicon Valley. He wrote about his students’ experiences with blogging at What Happens to Your Traffic When You Stop Writing at Your Blog? As…
Have you ever wondered how some people seem to have enough time to accomplish everything that they want to? Do you seem to rush from task to task and never seem to finish anything? As a busy business owner and marketer, I understand how frustrating it can be to come home after a busy day…
You probably suspect that social media can be an important part of your accounting firms marketing. Otherwise, you wouldn’t be reading this blog. Social media can give your brand followers and help drive website traffic!
You may have heard that business blogging is a critical part of a modern marketing strategy.
But how frequently does your business need to publish content to really see a return in your marketing efforts?
Great marketing skills are attained through experience and proper training. Social media should be no different. Social media training for business is available, affordable, and may just be the right fit for you. But is it? YES. Social Media Training is a GO! If you are tasked with managing social media for your business or brand, training…
It’s no secret. We love Facebook for getting the word out about our clients products and services.
If you are a business owner or a marketer and you are still doubtful about the impact of Facebook advertising for your business, read below for why you should be advertising on Facebook.