Does it feel like every time you turn around there is a new shiny app, program, or social media platform? Something that promises you’ll reach more people to sell your products in an innovative and effective way? “C’mon, all the cool kids are using it!” they say. And, before you know it, you are feeling the pressure of…
Simple things can make a big difference. We are pleased to present this case study about one simple yet impactful change. Brand impressions increased by 138% with local verification The Challenge Facebook users frequently check in to their favorite locations. They like to post pictures and tag pages when sharing an experience with family and friends.…
A business only has one chance to make a great first impression.
A well-trained staff, professional office space and websites are designed to make the best of this opportunity.
An often overlooked entryway is social media.
Do you know how many email leads your company receives a day? Is it enough to keep growing your business? Are you looking for new ways to increase your email signups? If you are like most of our clients, the answer is YES. You are always looking for new ways to expand your sales funnel. What…
Customer service directly impacts your bottom line. Great customer service retains clients and attracts new business. In contrast, bad customer service creates a loss of reputation, sales, and revenue. Customers want help quickly and easily through their preferred communication channel. Do you ever feel there is simply not enough time in the day to resolve every customer…
Marketing professionals are always on the lookout for ways to learn new skills and techniques that make us better at our jobs. We scour the internet for blogs to read, experts to follow, and groups to join. But where do you go when you are in a slump? When the creative juices aren’t flowing, do you feel…
Let’s be honest for a minute; reporting is NOT usually the most exciting part of our job, right? Many times the dreaded reporting process gets pushed down the “to do” list until there are just no excuses left. The complaints we often hear go something like this: Reports take too long, it’s a waste of time…
We often get the question from our accounting clients (and potential customers)- “Should email be part of our marketing mix?”
The simple answer is YES. Accountants need email marketing.
Consider the wheels on a bicycle. They are pretty important for riding that bike, right?
Now consider that the spokes on your wheel are an essential component of that wheel. Important for it to turn. If they were broken, the wheel couldn’t turn and your bike wouldn’t move.