content strategy for real-time contenton paper

Can Your Business Hit it Big with Real-Time Content?

One of the predictions I made for 2018 was a trend toward real-time content that has a short lifespan. Here’s what I said – We are seeing real-time content pay-off right now with Instagram Stories (Snapchat model) and Facebook Live. Some businesses can, and do, benefit from creating a constant stream of on-trend (gifs, Boomerang, videos, Instagram Stories,…