One of the most accessible ways to build brand awareness is using social media. When used properly, social media allows a brand to share its personality while connecting and providing value to its audience. When starting a business, almost anyone will tell you that establishing a social media presence is virtually non-negotiable. This is because…
When building a recognizable brand, a professional service business must be able to define itself, its customers, its goals, its look, its voice, and its marketing strategy. This knowledge and foresight are imperative to stand out from the crowd and create a long-lasting, memorable brand. If you build it they will come. That famous phrase…
Just as looking back on the past year’s digital marketing trends is essential for reflection and growth, looking forward is essential to learning and innovating. While 2020 taught us nothing is predictable, we took the time to analyze some of this year’s emerging trends, to try our hand at predicting what’s to come. That meant…
The holidays are centered around quality time, cherished traditions, special meals, and gratitude. While this holiday season will undoubtedly be different from what we are used to, there is an argument to be made that we need the magic of the holiday season now more than ever. Knowing this, developing a holiday marketing strategy that…
You are taking your business global. The world is your customer. As a business owner or manager, you should have lofty goals. We will ask, however, for you to bring it back down a bit. In fact, bring it all the way back to your local market. The one that’s happening right outside your door.…
Many of you have found yourselves suddenly teleworking. While working from home may have been a luxury that happened from time-to-time before, it’s now part of daily life. At least for the next several weeks. Since the Move Digital team works from home regularly, we thought we’d share 3 tips for teleworking to make yourself…
Move Digital Group had an amazing year. Here are a few of the things we accomplished with our 23 clients in 2019 – Published 8,712 social media posts Received 32,033 comments on social media The posts and engagement were part of the social media management and digital advertising we provide for our clients. Move Digital…
Move Digital Group is pleased to announce the addition of Katelyn Henderson to our team. Katelyn is joining Move Digital Group as a Content Marketing Specialist. Originally from Arkansas, Katelyn has spent the last 10 years using her graphic design and digital skills in a variety of roles. As a Content Marketing Specialist, Katelyn will…
Larkin Grant was chosen to present a breakout panel presentation at The Big Marketing & PR Event on October 29, 2019, presented by the Catalyst Center and PRCA North Alabama. Larkin’s presentation topic was “All By Myself: Creating a Social Media Strategy as a Team of One”. About Larkin Grant As Move Digital Group’s Chief…