Getting Started: How to Grow Your Instagram Followers The Right Way

Pelicans follow each other flying through the air

When you are trying to grow your Instagram followers, people will give you all kinds of advice!

Whether you listen to them or not… well, that’s up to you. But if you are here with us right now, might I suggest that our advice is superior?

We are going to tell you how to grow your followers the RIGHT WAY!

Because there is a right way, and gaming the system or buying “fakes” is not it.

Getting Started:
How to Grow Your Instagram Followers The Right Way

For Instagram to be truly effective, you want good quality followers, no matter what the quantity.

In other words, if you have the wrong followers, it doesn’t matter how many of them you have, you won’t meet your business goals

So how do you get the right followers? And how do you get them to follow you?

Here are 7 ways to grow your Instagram followers the right way!

1. Engage

You are building a community! That means you can and should engage with others in that same community. Use the Explore tab, or hashtags, to find other accounts where you can connect.

2. Use Hashtags

Use hashtags strategically to increase your chances of being discovered. Consider location tags to connect with followers who are geographically close to you.

3. Be Consistent

Post regularly. Don’t be left behind on Instagram because you aren’t offering new content. Additionally,  the algorithm likes consistency. Don’t forget to go and respond to any comments.

4. Vary Content

Instagram is more than just posting a photo in your feed. Consider using the other content features available. Stories are getting increasingly more eyeballs. Experiment with video. There’s even an Instagram Live feature as well as Instagram TV (IGTV).

4. Share Content

Your followers are also producing content. Share it! Pick and choose the best content and ask for permission to share it. (Hint: Most people will say yes!) 

5. Be Timely

Consider the time of day you post content. You’ll want to make sure your grams are pushed out when most people would see it organically. Choose the optimal time for your followers by using the Instagram Insights tab (in the app).  

6. Advertise

Targeted advertising on Instagram is one way to ensure your content is seen by the right people since advertising lets you control your audience. We have a ton of helpful information on how to run Instagram ads here

Growing your Instagram followers the right way may not give you that instant gratification of a big number, but it will pay off for your bottom line in the long run.