Case Study
Law Firm Increases Website Traffic by Over 600%
Discovery:
Timberlake & League is a personal injury law firm in Huntsville, Alabama, that helps injury victims get the compensation they deserve. Their highly competitive field relies on a constant influx of clients.
In the firm’s early days, Timberlake and League stood out for their Law Call TV show. But with fewer people watching television, they needed a new approach to attract new leads.
The firm approached Move Digital with an outdated website and a need for new ideas.
Strategy:
We began with a digital strategy that included:
- Key brand messaging
- Website KPIs
- Lead generation KPIs and objectives
- Social media strategy
- SEO and content strategy
Launch:
Move Digital Group initially worked with Timberlake and League on a new website and social media marketing.
Once the website and social media tactics were successfully producing results, we moved to the second phase of our campaign.
We focused on Google-approved SEO tactics, including high-quality content, linking strategies, on-page optimization, page experience and speed, and more.
Our efforts paid off. Timberlake and League’s web traffic increased exponentially year over year, bringing in additional leads for the client.