When Is It Time To Spend Money On Social Media Ads

When is it time to spend money on social media ads?

Let’s get right to the answer: NOW!

(Just kidding. We’ll give you a little bit more info than that.)

When Is It Time To Spend Money On Social Media Ads

In the spirit of no time to waste, here are 6 reasons why you should make it happen as soon as possible.

And they are not just “reasons” for the sake of convincing you… they are backed up with data. THAT is the most convincing thing of all.

6 Reasons to Spend Money on Social Media Ads

1. Liking your page does not mean your fans will see your posts:

• On average 6.4% of people who like your page will see each post.

2. You want to reach people and chances are those people are on Facebook:

• There are currently 1.49 billion daily active users on Facebook.

3. You have things to sell – a product, event ticket, service:

• 57% of consumers across generational groups say social media influences their shopping decisions.
• 26% of Facebook users who clicked on ads reported making purchases in one survey.

4. You have interesting information that will help your consumers. You just need to earn their trust over time, and they have a lot of time to give.

• Facebook users are accessing the site or app 8x per day on average.
• People spend an average of 35 minutes per day on Facebook.

5. You want to reach new customers:

• 78% of American consumers say they’ve discovered products on Facebook.

6. You want to stay competitive:

• 93% of social media advertisers are using Facebook Ads.

 

Now that you are all in, how much do you spend? We already tackled that subject for you right here.

Read: How to Set a Facebook Ad Budget