Social media is always changing. That makes creating and adjusting your social media plan a fun adventure. (That's, right! I said FUN!) It also means you need to be flexible. Changing Your Social Media Plan As You Go You can and should improve your social media plan as you go. How do you know when you need to change? The BIG RED FLAG WARNING is when your Facebook or Instagram (or any other platform you use) measurements start to take a turn and head south a bit. Your social … [Read more...]
How To Create Your Social Media Plan
We blog (and talk) a lot about having a social media plan. IT'S IMPORTANT. That fact will never change. But we do concede that creating a social media plan can be tough if it's not your full-time job. Or if you don't have a team of people (like us) all working full-time to stay educated on all the things. So here is your bullet list to get started. Creating Your Social Media Plan Note that we are going to provide information on a level of assumption that you are a social media manager … [Read more...]
8 Steps To Achieve Social Media Marketing Success
Success means different things to different people. And it's quantifiable in different ways. Determining what success means to you and your social media strategy can be tough. Even today when social media is an expected component of your marketing efforts, it can be hard to gauge. 8 Steps To Achieve Social Media Marketing Success If you are still struggling to figure out what makes your social media "successful", we are here to help with 8 simples steps. We say simple but we really mean … [Read more...]
How Did We Do? Checking In On Our 2018 Predictions
Last year, for the first time, the Move Digital team made social media prediction for the coming year. Hey, we spend A LOT of time researching, listening to, and watching experts and industry peers to stay ahead on all things social media. It's a lot of work to be this knowledgeable! So, for fun, we decided to put our big brains full of information to the test. First, read our 2018 Social Media Predictions here. Then, see if you agree with our grades below. Checking In On Our 2018 … [Read more...]
2019 Social Media Predictions
Another year has passed, and we find ourselves thinking about what'll be most important in the future, and how we can get out in front of it! That's especially important this year with all of the ways social media has not only made news but been the subject of it. We had so much fun making predictions last year (which we will re-visit soon) that we couldn't wait to do it again for 2019! Each of the Move Digital team members took the challenge and offered a prediction for the coming … [Read more...]