For B2B companies today, social media has become your new “front door”. Because it’s now a gateway to your business, it’s important to look at the different challenges and opportunities that are specific to a B2B. How are you maximizing your social media efforts, following a clear marketing strategy and meeting your business goals? We’ve got […]
Are you missing out by not spending money to advertise on LinkedIn? LinkedIn members are 93% more likely to have a college degree than the average online adult, plus its audience has 2x the buying power of the average web audience. Is this the audience your business has been looking for? Why Professional Service Businesses […]
Your customers want information. How can you better communicate with consumers? One under-utilized way is through social media platforms like LinkedIn. It provides a perfect place to post information about your professional services business. What’s more? It’s an especially ideal place to reach the highly desirable young professional demographic. Having undergone more than a few […]
LinkedIn is often considered a social platform for professional networking.
But those in the know realize it offers decidedly more- recruiting, prospecting, marketing, research, and the list goes on.
While there is a lot that you can do with LinkedIn, there are a few hidden gems that make the platform incredibly useful. And they can save you time if you know how to use them.
LinkedIn is a powerful social tool and provides a great opportunity for businesses to establish thought leadership with their target audience.
Yet, many businesses struggle using the “world’s largest professional social network”.
Is your business actively using LinkedIn?
If your goals include lead generation, sales, or lead nurturing then you should be.
Here are five compelling statistics that prove LinkedIn can help your businesses increase leads and improve the lead generation process.