We have established the importance of a regular social media audit. To recap: What is a Social Media Audit and Why Do You Need To Do One? Now we are working our way through all of the information you need to conduct this audit. And making no excuses on much work it will take. Keep Up With Your Social Media Profiles Part of the audit process is finding all of the social media profiles your company has out in the digital world - the ones you know about, the ones that have managed to … [Read more...]
How to Fill Out a Social Media Audit and Why It’s Worth Your Time
It's time to do your regularly scheduled social media audit! Why? Are you absolutely sure that information has been updated? Does everything look and sound the same? Sometimes little changes can fall through the cracks. We get busy! To help, we created a social media audit template to make this whole process a lot easier! And who doesn't love to fill in a spreadsheet? 🙋 ➡Download our audit template here.⬅ How to Fill Out a Social Media Audit Once you download the … [Read more...]
What is a Social Media Audit and Why Do You Need To Do One?
Audit is not a word you like to hear, am I right? But we can all agree that audits are important to a business. That goes for auditing your social media too. YES, even your social media accounts should be put under the microscope for regular inspection. What is a Social Media Audit and Why Do You Need To Do One? What is an audit? An audit is an official inspection of an individual's or organization's accounts. As it applies to social media, that means taking a long hard look … [Read more...]
The Everything Guide to Creating a Social Media Marketing Strategy
They say that “planning is key to success”. In social media, EVERYTHING should start with a plan! That's why you need a social media marketing strategy. The Everything Guide to Creating a Social Media Marketing Strategy Your strategy is an on-going project, with many steps to complete. But trust us, it's the best thing you can do for your business social media. 1. Start with our free strategy checklist. This is what it looks like ⬇️ and just below is a link to download and save … [Read more...]
Keeping Your Social Media Marketing Strategy Current When Everything is Changing
When it comes to your social media marketing strategy, the last step is making sure all of the other steps work! Seems simple enough. So far you've... Set realistic goalsAudited all of your social mediaSet up ways to measure successResearched who you're talking to and what they want to seeCreated the content to post Now it's time to test, measure, listen and make adjustments. Keeping Your Social Media Marketing Strategy Current When Everything is Changing TEST Are you able to … [Read more...]
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