A business only has one chance to make a great first impression.
A well-trained staff, professional office space and websites are designed to make the best of this opportunity.
An often overlooked entryway is social media.
5 Ways Executives Can Establish Thought Leadership on LinkedIn
LinkedIn is a powerful social tool and provides a great opportunity for businesses to establish thought leadership with their target audience.
Yet, many businesses struggle using the “world’s largest professional social network”.
3 Ways Social Media Can Increase Your Company Email Signups
Do you know how many email leads your business receives a day? Is it enough to keep growing your business? Are you looking for new ways to increase email signups?
If you are like most business owners, the answer is YES.
You are always looking for new ways to expand your sales funnel.
3 Things to Learn About Social Media From the Presidential Election
Political candidates are using social media to get their messages out.
To ask for your vote. To tell you why they deserve your vote.
And we the voters are tuned in and listening as we try to make informed decisions.
Guess what?
3 Social Media Mistakes That Cost You Customers and Sales
Social media can be a powerful tool. It helps businesses establish thought leadership, generate leads, retain customers, and build reputations in tough markets.
Simplify Customer Service with an Effective Social Media Plan
Customer service directly impacts your bottom line. Great customer service retains clients and attracts new business. In contrast, bad customer service creates a loss of reputation, sales and revenue.
Customers want help quickly and easily through their preferred communication channel.
Do you ever feel there is simply not enough time in the day to resolve every customer issue and still meet high expectations?
Social Media Reporting: Showing Your Boss More Than Just Results
Did you know that 73% of executives don’t believe that marketers are focused enough on results?
Why Social Media Reporting Should Be a Priority
Let’s be honest for a minute, reporting is NOT usually the most exciting part of our job, right? Many times the dreaded reporting process gets pushed down the “to do” list until there are just no excuses left. The complaints we often hear go something like this: Reports take too long, it’s a waste of time because the […]
5 Ways Your Business Can Save Time on Social Media
Have you ever wondered how some people seem to have enough time to accomplish everything that they want to? Do you seem to rush from task to task and never seem to finish anything?
3 Ways to Use Social Listening for Your Company’s Marketing
You probably suspect that social media can be an important part of your accounting firms marketing. Otherwise, you wouldn’t be reading this blog. Social media can give your brand followers and help drive website traffic!
Stats: Instagram for Business
Instagram recently revealed that over 200,000 businesses have taken advantage of their advertising platform since it was launched in September 2015.
This announcement lead us to explore the business of Instagram.
What types of businesses are using the platform in their marketing efforts? Who is today’s Instagram consumer? How are businesses leveraging Instagram to further their marketing goals?
5 Ways to Integrate Social Media into Your Traditional Marketing
Consider the wheels on a bicycle. They are pretty important for riding that bike, right?
Now consider that the spokes on your wheel are an essential component of that wheel. Important for it to turn. If they were broken, the wheel couldn’t turn and your bike wouldn’t move.