You know how Facebook is always changing things. Well, right now Facebook loves groups… and so do I! I belong to 40 Facebook groups! They range from groups of experts who help me do my job better, to groups that exist just to plan a friend’s birthday party. I see new groups created every day!…
One of the predictions I made for 2018 was a trend toward real-time content that has a short lifespan. Here’s what I said – We are seeing real-time content pay-off right now with Instagram Stories (Snapchat model) and Facebook Live. Some businesses can, and do, benefit from creating a constant stream of on-trend (gifs, Boomerang, videos, Instagram Stories,…
Employee advocacy can affect your bottom line in a positive way! Sales and prospecting are shown to increase when employees are connected and use social media. 72% of salespeople that use social media as part of their sales process outperform their peers and exceed their quotes 23% more often. Brand messages get re-shared 24x more…
Creating professional-looking videos for social media is no longer a job for the pros. In the fast-paced world of social media, videos need to be frequently posted. There are great tools available to do just that. Your team can create videos when and where you need them. 4 Easy-to-Use Social Media Video Tools If you are…
Marketing and social media management are best tamed with useful project management tools. Whether you are a small business or a large corporation with several offices, project management tools help you stay on the same page, keep tasks from falling through the cracks, and keep projects organized. 5 Project Management Tools for Your Business Figuring out…
Your social media feeds are full of colorful graphics and eye-catching videos. You’ll find them coming from all kinds of businesses, and professionals, populating your social stream. Why is there so much to LOOK AT on social media? Because everyone is vying for your attention with their post. How can a business or professional, or your…
Teams have to communicate and, in 2017, they have to do it efficiently. No one has time to be switching between email, text messages, social media messages, and the new app of the month. If your team needs an open line of communication that’s both easy and useful, we’ve got 7 tools for you to consider.…
Are you missing out by not spending money to advertise on LinkedIn? LinkedIn members are 93% more likely to have a college degree than the average online adult, plus its audience has 2x the buying power of the average web audience. Is this the audience your business has been looking for? Why Professional Service Businesses…
If your business is not currently using or exploring Instagram as a marketing tactic, you should be. Instagram is currently the fastest-growing social media platform. We’ve shown you how businesses can use Instagram for free, but now it’s time to see what the benefits are for paid ads. Why Businesses Should Pay for Instagram Ads…