When is it time to spend money on social media ads? Let's get right to the answer: NOW! (Just kidding. We’ll give you a little bit more info than that.) When Is It Time To Spend Money On Social Media Ads In the spirit of no time to waste, here are 6 reasons why you should make it happen as soon as possible. And they are not just "reasons" for the sake of convincing you... they are backed up with data. THAT is the most convincing thing of all. 6 Reasons to Spend Money on Social Media … [Read more...]
8 Steps To Achieve Social Media Marketing Success
Success means different things to different people. And it's quantifiable in different ways. Determining what success means to you and your social media strategy can be tough. Even today when social media is an expected component of your marketing efforts, it can be hard to gauge. 8 Steps To Achieve Social Media Marketing Success If you are still struggling to figure out what makes your social media "successful", we are here to help with 8 simples steps. We say simple but we really mean … [Read more...]
7 Simple Steps To B2B Social Media Marketing Success
For B2B companies today, social media has become your new "front door". Because it's now a gateway to your business, it's important to look at the different challenges and opportunities that are specific to a B2B. How are you maximizing your social media efforts, following a clear marketing strategy and meeting your business goals? We've got a few ideas. 7 Simple Steps To B2B Social Media Marketing Success 1. Make It Mobile When planning social media content, especially graphics and video, … [Read more...]
A Beginners Guide to Facebook Page Insights
One of the (many) benefits to having a Facebook Business page is access to Insights. Insights is precisely what it sounds like... metrics, analysis, data... "insight" into the performance of your page. But the first time you click on Insights (found at the top of the page), you might be a bit overwhelmed. It's a lot. We're here to give you the info you need to know right now to strip away the mystery of Insights. Ready? A Beginners Guide to Facebook Page Insights Page … [Read more...]
What Is The Facebook Pixel and How Do You Use It For Advertising?
Facebook has many useful tools that are not obvious to the casual user. Even savvy post-slingers may be in the dark as to what's available. One of those useful tools is called the Facebook Pixel. For those of us who run LOTS of different kinds of Facebook ads with LOTS of different goals, the Facebook Pixel is a big deal! We use it, and we use it consistently. Are you wondering what the Facebook Pixel is and why it matters? What Is The Facebook Pixel and How Do You Use It For … [Read more...]
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