A successful social media audit means spending time analyzing content. We're talking about what is getting posted and why it's even out there. Do you have the answers? Gold star if you do! If you don't, keep reading. What is social media content? What do we mean when we use the word content? Content is anything that gets posted - the text, images, graphics, videos, articles and events that are on the timeline of any social media profile. How to Use a Social Media Audit to … [Read more...]
Archives for September 2019
Getting Your Branding Under Control Through a Social Media Audit
Branding is important for your business, and how your company presents itself on social media is no exception. Since we're working through a social media audit, this is the BEST TIME in the world to get that branding under control. So if you want to make sure your company image is consistent across all social media profiles, keep reading. What Do We Mean By Branding on Social Media? What is branding? It's the symbols and words that define who your company is to your customer. For … [Read more...]